Research-Backed Creative Strategy
Build your nextwinning ad.Scale faster.
Stop guessing what creative to make next. We research your market, find the right angles, and build the strategy behind your ads.
20-minute strategy call · For brands running or planning to run ads on Meta (Facebook & Instagram)
Brands I've Worked With
See how we build ads with a reason to win.
Stop guessing what ad to make next.
The Fix
We research the market first, so every ad already has a reason to win before it goes live.
This Is What Our Market Research Looks Like
What happens when you stop testing randomly.
They followed only about a third of the plan — no free posts, nothing fully rolled out. By month five, they hit their first seven-figure month. You don't need to execute perfectly. You need the right direction.
Actual Client Dashboard
₹12.1L In August · Up 77% From The Month Before
What made the difference
Market research first. Every ad idea came from real data on what the market already responds to — not a guess.
One direction, consistently. No changing course mid-month. We stuck to the plan instead of second-guessing it every week.
Only 35% executed. They never even finished the whole plan — and it still worked, because the direction was right.
For brands ready to scale.
It doesn't matter what you sell — physical products, software, services, or leads. What matters is where you advertise. If you're spending money on Meta ads and not getting the direction that spend deserves, this is for you.
Spending on Meta ads but can't explain why the results look the way they do — and tired of guessing
Testing new ads randomly instead of building on real research that keeps paying off over time
Growing without a system — every month feels like starting from zero again
Ready to invest in a real plan — not just more ads — and want clear direction, not more guesswork
This is NOT for you if
You want a quick one-month test and won't give a strategy time to work
You need someone to also produce your videos, graphics, or content
You're not yet spending real money on Meta, or you're not open to following a researched plan
You want a guaranteed return on ad spend before we've done any work
Client cap
There's only so much one founder can give full attention to. We keep it that way on purpose.
Strategy is the product. Meta is just where it runs.
Most brands treat ads like a delivery problem — just get them out there. We treat it like an information problem. Before you spend a single rupee, we study your market, find out what's missing, and build a plan your whole brand can run on — for ads and free content alike.
We don't create content. We handle the research, strategy, and writing. Making the actual videos, graphics, and designs stays with your team. We tell you exactly what to make and why — your team makes it.
We Do
- ✓Market & competitor research
- ✓Figuring out exactly who your customer is
- ✓Ad strategy & writing the opening lines that grab attention
- ✓Writing the ad text
- ✓Running and managing the ad budget (on most plans)
- ✓Guidance on what to post for free, outside of ads
- ✓Checking where you're losing customers, from click to purchase
We Don't
- ✗Create videos or graphics
- ✗Build or design your website
- ✗Design your app, or create your brand's visual identity
- ✗Manage your social accounts
- ✗Promise a specific return on ad spend or number of leads
- ✗Work with more than 5 clients
Things worth knowing before you book.
Do you run ads?+
Yes — for most clients, running the ads is part of the job. But we don't copy what worked for someone else's brand. Everything is based on research into your specific market. That's the difference between ads that keep getting better and ads that are just a guess.
What if I have a bigger team and just need strategy?+
That works too. If you already have a team to run the ads, we act purely as strategists — we do the research and planning, then hand it to your team to execute. We own the strategy, they own the execution.
Is there a minimum commitment?+
No lock-in contracts. But a good strategy needs time to work. We're upfront about this on the call: it takes at least 90 days to properly measure results from a research-based plan. If you want a one-month miracle, we're not the right fit.
Do you guarantee results?+
No. Instead, we're careful about who we take on, so the work has the best possible chance to succeed. Results also depend on things outside our control, like how well things get executed on your end — so we don't make promises we can't keep.
How many clients do you take?+
Five at a time, maximum. It's not a marketing trick — it's just the truth. Every client gets direct attention from the founder, and there's only so much of that to go around.
What happens on the discovery call?+
It's twenty minutes where we look at your market, where you currently stand, what's working, and what's costing you money. You'll leave with a clear picture — whether we end up working together or not.
